Master

Digital Marketing
( MA )

Our Master’s degree programme in Digital Marketing covers all you need to know about winning over your target audience in today’s digital landscape.

Develop your digital marketing skills and creative thinking. Pick up agile work methods and other tools to help you develop a holistic approach. 

Master

Digital Marketing (MA)

Our Master’s degree programme in Digital Marketing covers all you need to know about winning over your target audience in today’s digital landscape.

Develop your digital marketing skills and creative thinking. Pick up agile work methods and other tools to help you develop a holistic approach. 

Start Your Master's Degree
in Digital Marketing

Start your Masters in Digital Marketing online

Both in the 120 ECTS credits and in the 60 ECTS credits programme, you’ll explore result-driven marketing mainstays, such as performance marketing, digital analytics, digital marketing strategy, how to manage digital projects and more.  

Summary of Degree

Study Model & Accreditation

Master of Arts (M.A.)
60 or 120 ECTS credits

Language : English

Accreditation : Accredited in line with German and European standards

Study Duration

Duration:
12 – 48 months (depending on time model)

Recognition:
Your degree is Internationally recognised and can easily be transferred to another country

Tuition Fee & Scholarship

Tuition Fee: Starting from S$309 per month

Scholarships: Competitive online scholarships based on merit and personal circumstances

Start Your Master's Degree in Digital Marketing

Experience Excellence, Embrace Global Opportunities.

Both in the 120 ECTS credits and in the 60 ECTS credits programme, you’ll explore result-driven marketing mainstays, such as performance marketing, digital analytics, digital marketing strategy, how to manage digital projects and more.

Summary of Degree

Study Model & Accreditation

Bachelor of Science (B.Sc.) 180 ECTS

Language : English

Accreditation : German accredited institution, recognized by ZFU
(German Central Office for Distance Learning)

Study Duration

Duration: 36, 48, or 72 months

Study Start:
Start online studies: Anytime
Start (on campus): October 2023* (then 4 times a year; Oct, Jan, Apr or Jul)

Tuition Fee & Scholarship

Tuition Fee: Starting from $124 per month

Scholarships: Competitive online scholarships based on merit and personal circumstances

Limited Time Offer!

Earn up to S$7,000 discount, available for a limited time.​

Days
Hours
Minutes
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Master Degree Plan

The Pricing Structure

We recognize that your educational journey may not always follow a straight path. There will be occasions when productivity might be a challenge. During such times, you have the option to take a break for a semester or extend your degree by up to 12 months, allowing you to adapt to life’s changing circumstances.

36 Months

S$392.83

Great for all-round talents who want to go full throttle in their studies but also keep up with other commitments.

48 Months

S$309.93

Part-Time Option I spans over 48 months, catering to individuals who are enthusiastic about diving into their studies while effectively balancing other responsibilities.

24 Months

S$523.77​

Perfect for those who want to hit the ground running and learn at the fastest pace possible. 

Limited Time Offer!

Discounted Digital Marketing Courses
for Smart Learners!

Days
Hours
Minutes
Seconds

Master Degree Plan

The Pricing Structure

We recognize that your educational journey may not always follow a straight path. There will be occasions when productivity might be a challenge. During such times, you have the option to take a break for a semester or extend your degree by up to 12 months, allowing you to adapt to life’s changing circumstances.

36 Months

$192

Our full-time plan offers an intensive 36-month duration, perfect for those who want to hit the ground running and learn at the fastest pace possible.

48 Months

$161

Part-Time Option I spans over 48 months, catering to individuals who are enthusiastic about diving into their studies while effectively balancing other responsibilities.

36 Months

$124

Part-Time Option II extends over 72 months, making it the ideal choice for students who juggle substantial work or family commitments. This plan also reduces monthly study costs.

Unlocking the STU Advantage

The STU Advantage is more than just a promise; it is a commitment to your future. Whether you’re just starting your educational journey, seeking to enhance your knowledge of the latest trends, or looking to develop your management skills, STU Global Academy is the key to unlocking your potential and achieving your goals.

Localized Support

Whether you need help choosing a course of study, or need a listening ear to navigate challenges – rely on our regional team to provide the support you’ll need in your academic journey. We operate in your timezone, understand cultural nuances, and even speak the same native language if need be.

Professional Skills

Build up professional skills that employers are looking for, while undergoing your academic studies. Choose a relevant module from the ICDL suite of certifications, or improve your communication at work via EnglishFirst (EF) targeted programmes

Career Services

Access our localized Career Services designed to enhance employability, build networking connections, and boost industry relevance. Validate your resume and interview performance via AI-powered simulations, Learn from industry speakers, or Book a session with an industry mentor to better prepare for your career.

Unlocking the
STU Advantage

The STU Advantage is more than just a promise; it is a commitment to your future. Whether you’re just starting your educational journey, seeking to enhance your knowledge of the latest trends, or looking to develop your management skills, STU Global Academy is the key to unlocking your potential and achieving your goals.

Online Study

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International Course Collection​

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Top Certifications​

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Your Career Outlook

As an online marketing manager, you’ll work as a marketing all-rounder, responsible for making your company's website or online store have a real impact in the digital realm.

To do so, you’ll work on optimising reach and conversion rates, align campaigns across channels, carry out strategic marketing planning and take care of the timing and budgeting of various marketing measures. You might also work in a specialised function of this role, for example as an Online Marketing Manager for SEA, where your work will be focused on one area: in this case, search engine ads and advertising. 

As head of online marketing, you’ll act as a manager in the online marketing department of a company. In this position, you won’t be working on one specific focus area, but instead have a holistic view of the online marketing efforts.

 Based on data, you’ll need to take operational decisions in day-to-day business activities. You’ll know how to measure success and how to interpret metrics (e.g. CPC, ROAS, AOV, etc.). Your tasks will also include management and leadership decisions.

Performance Marketers are experts who approach and align online marketing in a performance-oriented way.

In this position, your focus will be on the conversion rate and thus, for example, on the question of how prospects can become customers. You’ll plan and optimise the marketing budget to maximise the CPA (cost per acquisition) rate. In doing so, you’ll need to create and analyse campaigns through key performance indicators. In addition to developing the marketing communication strategy, you’ll need to constantly test all marketing activities and develop new channels for growth. 

Your Career Outlook

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet. Duis sagittis ipsum. Lorem ipsum dolor sit amet, consectetur adipiscing elit. 

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer nec odio. Praesent libero. Sed cursus ante dapibus diam. Sed nisi. Nulla quis sem at nibh elementum imperdiet. Duis sagittis ipsum. Lorem ipsum dolor sit amet, consectetur adipiscing elit. 

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Student Testimonials

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Tiffany
Tiffany Outstanding Student
Read More
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Anna Dae
Anna DaeDigital Marketing Student
Read More
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John Dae
John DaeDigital Marketing Student
Read More
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Unlocking the STU Advantage

The STU Advantage is more than just a promise; it is a commitment to your future. Whether you’re just starting your educational journey, seeking to enhance your knowledge of the latest trends, or looking to develop your management skills, STU Global Academy is the key to unlocking your potential and achieving your goals.

Localized Support

Whether you need help choosing a course of study, or need a listening ear to navigate challenges – rely on our regional team to provide the support you’ll need in your academic journey. We operate in your timezone, understand cultural nuances, and even speak the same native language if need be.

Professional Skills

Build up professional skills that employers are looking for, while undergoing your academic studies. Choose a relevant module from the ICDL suite of certifications, or improve your communication at work via EnglishFirst (EF) targeted programmes

Career Services

Access our localized Career Services designed to enhance employability, build networking connections, and boost industry relevance. Validate your resume and interview performance via AI-powered simulations, Learn from industry speakers, or Book a session with an industry mentor to better prepare for your career.

Reach Us for
More Information

Got more questions or need further information? Contact us, and our friendly team will provide you with the answers and guidance you need. Reach out today and let us assist you in your journey toward academic excellence.

Explore & Apply

The scholarships may involve an interview to delve deeper into your achievements, goals, and commitment to community service.

Consultation

We’re committed to helping you make the best decisions for your future. Ready to begin your educational consultation? Click here to access our dedicated consultation section

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Master Digital Marketing
Programme
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